Shared journey state
Track what each shopper has seen and done so all channels use one current truth.
Orchestration
Convertive Journey Orchestration
Run coherent, session-aware journeys across web, checkout, email, SMS, and ads. Convertive coordinates message timing, suppression, and branching so shoppers see one intelligent sequence.
Guardrails and suppression
Prevent overlapping promotions and redundant messages with explicit suppression rules.
Adaptive branch logic
Update path selection in-session when intent changes or conversion likelihood shifts.
Operational controls that protect conversion quality
- Global frequency caps by session and channel
- Mutual exclusion between competing incentives
- Cancellation of stale follow-ups after conversion
- Fallback actions when preferred channels are unavailable
- Eligibility checks before each send or on-site trigger
- Priority overrides for checkout-critical moments