Customer Success Stories

See how leading brands use Convertive to drive real-time personalization, reduce cart abandonment, and lift conversions.

Retargeting Is Dead. Here's What the Data Says.

CAC is up 74% in three years. Third-party signals are gone. Post-session re-engagement is losing ground fast. For heads of growth and e-commerce, the numbers are pointing in one direction and it isn't back to the ad dashboard. Convertive Research · March 31, 2025 · 12 min read · Industry Analysis KEY DATA POINTS CAC increase since 2021 +74% Post-iOS 14 ROAS drop −57% Anon traffic share 90%+ Median e-com CVR 2.1% 3P cookie status Deprecated In-session signal window ~90 seconds Time to RPS lift 30 days CUSTOMER ACQUISITION COST INDEX (2021 = 100 BASELINE) 2021 100 2022 131 (+31%) 2023 158 (+58%) 2024 165 (+65%) 2025 174 (+74%) −57% Meta ROAS drop post-iOS 14 (from avg 3.9× to 1.8×) 90%+ Traffic invisible to your CRM (no email, no profile) 30 days To measurable RPS lift (in-session AI)

Convertive Team

E-commerce

Why 90% of Your Traffic Leaves Without Buying — And How Real-Time AI Fixes It

You're spending $40+ to bring every visitor to your site — yet 90% of them leave without buying, without converting, and without leaving a trace. Your Klaviyo flows only reach the 25% you already know. Your retargeting ROAS has collapsed post-iOS 14. And your popups are annoying the rest. The problem isn't your ads or your creative — it's that every tool you're using acts after the session ends. Convertive's real-time AI intervenes during the live session, turning anonymous visitor behavior into personalized experiences that convert before the moment is lost.

Convertive Team

E-commerce

Anonymous to Known: How Real-Time Identity Stitching Works

Identity stitching is the process of connecting anonymous visitor behavior to a known customer profile the moment identity is captured. Done in real time, it eliminates the gap between what a visitor does before they identify and what your marketing stack knows about them after. Here is exactly how it works.

Convertive Team

E-commerce

7 Tactics to Convert Anonymous Visitors Before They Leave Your Store

Anonymous visitors make up 70–80% of ecommerce traffic, and most stores let them leave without a single personalized interaction. Here are 7 proven tactics to identify, engage, and convert anonymous sessions before they're gone.

Convertive Team

E-commerce

What Are Anonymous Visitors and Why They Cost Ecommerce Brands Revenue

Most ecommerce traffic is completely invisible to your marketing stack. Anonymous visitors, shoppers who browse, add to cart, and leave without identifying themselves, represent 70–80% of all site traffic and the single largest untapped revenue source for most brands.

Convertive Team

E-commerce

Platform Comparisons

See how Convertive stacks up against other ecommerce personalization and CDP platforms.

Convertive vs Rebuy: Full Comparison for Shopify Merchants (2025)

Convertive does in-cart upsells too - then converts the 70% who abandon before the cart, captures their identity, and recovers them across email, SMS, and ads. One tool maximizes your wins. The other wins what you're losing. Rebuy is only for those who want an AI only on Cart.

Convertive Team

E-commerce

Convertive vs Wunderkind: In-Session Conversion vs Post-Bounce Recovery (2026)

Convertive intervenes during the live session with AI, captures anonymous identity, and fires recovery in minutes, not hours. Wunderkind sends triggered emails after visitors leave. See comparison.

Convertive Team

E-commerce